
Breaking Barriers in Water & Building: Emily Watkins’ Leadership Journey
At the intersection of family legacy and modern leadership, Emily Watkins has carved out her own path in the water industry. Taking the reins of Jason's Water Systems, she honors the foundation laid by her father while infusing the company with a forward-thinking approach that embraces new technologies and solutions.
But Emily’s path to leadership didn’t come easy. As a young girl watching her father build his water business from the ground up, she knew from the very beginning that she would have big shoes to fill.
The weight of that legacy, paired with the challenges of stepping into a male-dominated industry, could have been overwhelming. Instead, Emily embraced it, turning every challenge into an opportunity to grow and inspire others.
Early Life and Entry into the Water Industry

Emily’s journey into the water world began long before she became the face of Jason’s Water Systems. As a child, she spent her days with her father testing water hardness and running simple tasks in the office. She was just 5 years old when she started, helping him count drops for water tests. By the time she was 15, Emily was confidently leading water presentations door-to-door in Killeen, Texas.
Despite her early immersion in the business, Emily took a detour after high school. She pursued a master’s degree in special education, dedicating 15 years of her life to teaching children with special needs. No matter where life took her, the pull of her family’s business was always there.
When she returned to the water industry, she brought her deep passion for learning, leadership, and family with her. Today, she leads her own dealership, continuing the legacy of providing clean, safe water while ensuring the next generation is just as committed as she is.
Taking the Helm: Leadership at Jason's Water Systems
Stepping into the role of owner wasn’t just about managing daily operations; it was about shaping the future of a family legacy. When Emily assumed leadership, she focused on modernizing the company while staying true to its mission of delivering clean, high-quality water. Under her guidance, Jason’s Water Systems expanded nationwide, offering private-label solutions for both large and small plumbing companies. Emily personally travels to each location to ensure the company’s legacy and mission remain intact, while also training master plumbers across the United States to maintain consistent quality and service.
Emily’s leadership has led to a transformation within the company, making it a household name in San Antonio and beyond. She has ensured the company’s foundation, which is rooted in quality customer service and a passion for water purity, remains solid while continuing to push boundaries.
Advocacy and Industry Involvement

Emily’s influence goes beyond her role as a business owner. She has become a voice for women in the traditionally male-dominated fields of construction and water treatment. As a member of the Water Quality Association’s Business Operations Training Committee, she shapes the future of the industry, helping other businesses navigate the complexities of water management.
Her expertise has been recognized through her contributions to industry publications, including her article in IAPMO Magazine, “Does Size Really Matter? Proper Sizing for Point of Entry Water Treatment Equipment Installation.” In the piece, Emily emphasizes the importance of properly sizing water treatment systems to meet a home’s maximum water demand, comply with plumbing codes, and ensure appliances receive adequate flow and pressure. She explains that even systems tested to NSF standards must be evaluated in the context of a home’s fixtures and drain connections to guarantee full compliance and optimal performance.
She’s also a dedicated member of the San Antonio Builders Association’s Professional Women in Building, where she advocates for equal opportunities for women in construction and water treatment.
Emily’s mission is simple: break down barriers and encourage women to pursue careers in industries where they’ve been historically underrepresented. Through her work, Emily has become a powerful force for change, proving that women can lead the way in the water and construction industries.
Mentorship and Community Engagement
One of Emily’s greatest passions is mentorship. She takes pride in helping others grow, especially young women looking to break into the industries she loves. Whether offering advice, career guidance, or just being a sounding board, Emily’s role as a mentor has become one of the cornerstones of her leadership.
Beyond mentorship, Emily’s commitment to community engagement shines brightly. She’s dedicated to promoting water education, sustainability, and environmental awareness in the San Antonio area. Through various outreach programs, she has helped foster a greater understanding of water conservation and the importance of clean drinking water, leaving a lasting impact on the community.
Looking Forward
As Emily continues to grow Jason’s Water Systems, she has big plans for the future. But for her, it’s not just about expanding the business; it’s about continuing to innovate and serve the San Antonio community with high-quality water solutions. Emily’s focus remains on integrating the latest water treatment technologies to ensure her customers have access to the best products and services available.
However, the future is also about legacy. Emily is determined to pave the way for future generations of women in the water treatment and construction industries. Her journey is a testament to what’s possible when you have a passion for change and a commitment to making a difference.
Inspiring the Next Generation

Emily Watkins’s leadership journey is a powerful reminder that change is possible, no matter the industry or obstacles. By embracing challenges head-on, seeking mentorship, and advocating for others, she has carved a path of success that inspires not only her team but also the wider water treatment and construction communities.
Through her work at Jason’s Water Systems and her active involvement in industry associations, Emily continues to pave the way for future leaders, proving that breaking barriers is possible.
Don’t forget to contact Jason's Water Systems today to learn more about bringing clean, safe drinking water into your Texas home. And, stay connected with us on Facebook to keep up with our latest events, community initiatives, and tips for better water quality in your home.